Home Pricing 101: Understanding How to Set Your Home Selling Price and Why It’s a Big Decision

Home Pricing 101: Understanding How to Set Your Home Selling Price and Why It's a Big DecisionAre you thinking about placing your home up for sale in the near future? If you dwell too much on the process itself, selling your home may seem a bit daunting. You have to deal with photos, listings, open houses, bids, counteroffers and much more. One of the decisions you will be faced with is setting the selling price for your home. In today’s blog post we will discuss pricing and how to set a price that will attract potential buyers.

You Are The Most Important Factor

It might seem a bit strange to think of it this way, but in many cases, the homeowner is the most important factor in finding the right price. For example, do you need a quick sale because you are moving for work? If you want a fast sale, you may need to list your home at a bargain price. Conversely, if you can afford to have your home on the market for a few months while you field offers you may price closer to market value.

Researching The Local Market

Next, you will want to research local market conditions to get a feel for the right pricing range. Are there other recent home sales in your neighborhood? On average, did they sell above or below the asking price? Are there many listings on the market now or is there just a few listings which may indicate intense buying pressure?

The market will play a significant role in choosing the right price. Don’t overlook it.

Don’t Get Greedy

The best possible real estate sale is ‘high and fast’, meaning your home sold quickly and for a high price. The reality is typically much different. You may get some buyers bidding, but all with low offers. Alternatively, you may only have one potential homebuyer come to your first open house. Whatever the case, keep in mind that you do not want to get greedy. Yes, it is great to sell high. However, you also want to close the sale so you can move on.

Too Much Trouble? Enlist Professional Help

If you feel that all of this is just a bit too much to bother with, don’t fret. Your best course of action is to enlist the help of a professional real estate agent who has extensive home selling experience. When you’re ready to sell your home, give us a call. We’re happy to share our insight into the local market and advise you on the best listing price to get your home sold quickly.

Sellin’ Ain’t Easy: 4 Reasons Why You Will Want to Engage a Professional Real Estate Sales Agent

Selling Ain't Easy: 4 Reasons Why You Will Want to Engage a Professional Real Estate Sales AgentAre you listing your home for sale this year? If so, you may be wondering just why you need the services of a real estate agent. Sure, it is theoretically possible to handle the entire process yourself and be successful. However, if you’re inexperienced, you may end up stumbling. Let’s explore four reasons why you will want to enlist the services of a professional real estate agent when you sell your home.

Do You Know How To Price Your Home?

Choosing the right listing price is a decision that requires research, intuition and a day-to-day understanding of how the local real estate market is moving. Unless you work in real estate, it is unlikely that you have your finger on the pulse of the market. Without a real estate agent’s help, you might end up pricing too high, which means that your sale takes much longer, or too low, which means you leave money on the table. Setting the right price is critical and shouldn’t be overlooked.

Have You Ever Marketed A Property Listing?

Do you have experience with marketing a property listing? If not, it is crucial that you work with an experienced real estate team. Today’s market requires website listings, social media advertising and other tactics to ensure success. It’s best to leave marketing to those who understand it.

Are You Good At Dealing With Strangers?

Do you consider yourself a ‘people person’? If not, you probably aren’t going to like the home selling process very much. Every open house means new people are walking through your home – potentially dozens of them. Your real estate agent is there to take care of dealing with strangers so you don’t have to.

Is Negotiating One Of Your Strengths?

Finally, don’t forget that real estate transactions almost always end up in some sort of negotiation. It is rare for a buyer to walk up and pay your listing price, although it does happen. However, it’s more common to receive a lower bid to try to draw you into submitting a counteroffer. In other cases, you may end up with multiple buyers fighting a bidding war to buy your home. In all of these situations, you will want an experienced negotiator on hand to help.

These are just a few of the many reasons that working with a professional real estate agent is in your best interests when you sell your home. To learn more about the sales process, or to list your home for sale, contact us today. Our team is dedicated to ensuring you have a fast, stress-free sale.

Recently Inherited a Home That You Don’t Need? Here’s How to Get It Sold Without Too Much Stress

Recently Inherited a Home That You Don't Need? Here's How to Get It Sold Without Too Much StressHas a loved one or family member recently passed on and left you with their home? Inheriting a house can be a delightful gift, but it can also present a significant number of challenges that you must navigate. Let’s explore how to deal with an inherited house and, should you decide to, how to sell it without incurring too much stress.

Are Emotions Involved?

The death of a family member or other loved one can be a trying time emotionally. Depending on how the deceased left the property, you may also have to deal with cleaning out personal belongings and reviving old memories. A battle over a will or the proceeds of an estate can compound the situation, making things worse.

If you are emotionally involved, it is best to work with a real estate agent who can do much of the heavy lifting. That way you can focus on supporting your family and keeping your stress levels down.

Understand Your Legal Obligations

Although real estate inheritance is common, there are still some legal issues that must be considered. As such, you will need to understand what your legal obligations are regarding the will or estate process. Are you the executor of the will, or is someone else? Is the property included in a trust, or is it free-standing and gifted directly to you? Has the probate period passed, or can a family member or relative still challenge the will? If you haven’t already, it is best to speak with a real estate professional or experienced lawyer to get their advice.

Consider The Tax Implications

As with any financial windfall, there are going to be tax implications that need to be considered when selling an inherited home. For example, it’s unlikely that you will qualify for the home sales tax exclusion unless you have been living in that house as your primary residence. Once you sell the home, you will also need to report the proceeds of the sale to the IRS. There are also a variety of different taxes that need to be factored in, including estate taxes, inheritance taxes and more.

Consult An Experienced Real Estate Agent

Selling a home that you have inherited in a will or as part of an estate can be an emotionally draining process. Before you make any moves, it is best to speak with a real estate professional. Contact our offices at your convenience and we will be happy to meet with you and share our guidance.

Selling Your Home to Millennials? 3 Tips That Will Help You Get the Sale Closed

Selling Your Home to Millennials? 3 Tips That Will Help You Get the Sale ClosedAre you thinking of selling your home this year? If so, you are almost certainly going to interact with millennial homebuyers. This generation numbers around 80 million and are the fastest-growing consumer demographic in the country. As their earning power continues to increase, millennials are now turning their attention to real estate. In today’s post, we’ll share three tips that you can use to help make your listing more attractive to younger millennial homebuyers.

Minimalize As Much As Possible

Is your home full of trinkets and other clutter? If so, it might be best to box all of that up and store it during the home selling process. This generation tends to lean more towards a minimalist lifestyle and a ‘quality over quantity’ mentality. They are also highly social, which means that open space for mingling is more important than having large, clunky pieces of furniture all over the place. If you have large living areas, try to stage them with more of an open concept in mind.

Embrace Technology And Make Upgrades

As you might imagine, millennials are very tech-savvy and gravitate towards homes that already have their technology interests in mind. Of course, you do not need to run out and invest in a massive solar panel setup for your roof – although solar is certainly popular. Smaller, more thoughtful investments like strong WiFi signals, Internet-connected thermostats and video-based home security options are all useful tech upgrades.

Highlight The Local Community And Amenities

Finally, you will want to highlight your local community as much as possible. Everything from the local elementary and middle schools to walking trails to community centers and shopping is important to the millennial crowd. Many of this generation prefer walking and cycling over driving and aren’t interested in long, horrific commutes to work each morning. If you have a nice coffee shop or bakery that you like to frequent, try to have some of their products on hand at your open house as well.

Following the selection of tips above is sure to make your home more attractive to millennial homebuyers. To learn more about how to sell to younger buyers, or to list your home for sale, contact us today. Our professional real estate team is happy to meet with you and share how we can get your home sold quickly.

Trying to Sell Your Home As a Fixer-Upper? Highlight These Key Areas to Attract Eager Buyers

Trying to Sell Your Home As a Fixer-Upper? Highlight These Key Areas to Attract Eager BuyersAre you going to sell your house in the near future? If it’s a bit of a ‘fixer-upper’ – meaning that it’s in need of some renovation work – you may find some challenges in marketing it to potential buyers. Reducing the listing price is one option available to you, but there are other ways to highlight this kind of home. Let’s have a look at three key areas that you’ll want to focus on when trying to sell a home in less than perfect condition.

Push The Customization Angle

First, try to keep in mind that most potential buyers who are on the market for a fixer-upper are likely to be interested in customizing the home. Be sure to highlight any key areas that are ripe for change. Is the décor in your kitchen a little dated? No problem – it’s a chance for your buyer to build the kitchen they’ve always dreamed of. Is the basement unfinished? There’s a perfect opportunity for a keen buyer to create a basement suite which they can then rent out to a new tenant.

Highlight The Surrounding Community

It’s a good idea to jot down a list of all of the benefits of living in your community. How are the schools? Is the area well-served by public transit? Are there any amenities like a community center worth mentioning? Is the neighborhood considered family-friendly? What are the neighbors like? Are there hospitals or other medical services nearby? What about running trails, area hikes or dog parks? Many buyers care more about their quality of life than they do about the condition of the house itself. If the community is in better shape than your home, spend more time highlighting how great it is to live in the area.

Promote The Overall Property Or Land Value

Finally, don’t overlook the value of the property that the house is sitting on. Buying real estate is a financial investment that will appreciate in value over time. While the house might get old and dated, the land will always retain value. Be sure to point out any positive land value trends to potential buyers.

These are just a few of the many ways that you can promote a fixer-upper home. For more information or to get your house on the market, contact your local professional real estate team. We’re happy to assist.

First-Time Home Sellers: Don’t Miss These 4 Tips That Will Keep Your Sale Moving Smoothly

First-Time Home Sellers: Don't Miss These 4 Tips That Will Keep Your Sale Moving SmoothlyAre you selling your home? If it’s your first time going through a home sale, you’ve probably got a lot of questions about the process. In today’s post, we’ll share four tips that can help to keep your home sale moving along smoothly. Let’s get started!

Tip #1: Enlist The Help Of A Professional

First, you’ll want to ensure that you enlist the help of an experienced real estate agent. Selling a home is a significant financial transaction and the process can be especially daunting the first time. A professional agent with sales experience will be a major asset in having a stress-free sale. They’ll know all of the legal and other requirements to selling so you won’t be buried in paperwork. Plus, they’ll have insight into other local sales which can help with listing your home at a competitive price.

Tip #2: Focus On Your ‘Curb Appeal’

As the saying goes: you never get a second chance to make a first impression. With that in mind, you’ll want to ensure that you focus on how your home looks when a potential buyer shows up. If you feel the home could use it, a fresh coat of paint is an inexpensive upgrade that can give your home a new look and feel. Don’t forget your lawn and other landscaping, which should look well-maintained. The last thing a buyer wants to see is a nasty jungle of uncut grass or dying flowers!

Tip #3: Don’t Turn Down A Solid Offer

While you likely shouldn’t jump on the very first offer you get for your home, you also won’t want to pass up on a fair one either. It can be tough attracting a buyer, especially for larger, more expensive or luxurious houses. If your agent advises you to accept a competitive offer, it’s advice that’s well worth considering.

Tip #4: Have Your Share Of The Paperwork Ready

Last but not least, it’s worth having your share of the paperwork ready to go. There’s a lot of documentation required to complete a home sale, and being unprepared is a guaranteed way to make the closing process take longer. Spend the time gathering what you need before you accept an offer and you’ll enjoy a faster sale.

There you have it – four tips that will help to keep your home sale moving along smoothly! When you’re ready to discuss selling your home, contact your trusted real estate professional. We’re happy to share our guidance and experience to help you with your sale.

The Five Most Common Overlooked Expenses When Selling a House

The Five Most Common Overlooked Expenses When Selling a HouseMost homeowners are so enthusiastic about putting their home on the market and getting the price they’re hoping for that the expenses involved in selling a home are forgotten. However, it’s often said that one has to spend money to make money, and selling a home is no exception! If you’re wondering what kinds of overlooked expenses will cut into your home sale, here are some costs to consider.

Minor Renovations

There are always a few things to fix-up when it comes time to sell your home, but by establishing what will best increase your home’s value, you can make it a good investment. Instead of going it blind, create a renovation budget so any cost you incur will pay for itself.

Staging Your Home

It’s possible you may be able to get away with minimal costs when it comes to home staging, but adding a few small details can improve the overall impression of your home. Instead of spending an abundance on dressing up your home, put your time into cleaning and de-cluttering for ample effect.

Closing Costs

It goes without saying that closing costs can add up to a lot of money at the end of the day, but many people forget they’re part of the transaction. Closing costs can include anything from transfer tax to title insurance to escrow fees so it may be worth talking to your agent to see if they can give you a deal.

Real Estate Commission

It’s easy to forget, but using a real estate agent to sell your home will require you to pay a portion of your home’s sale to them. While you may be able to negotiate this percentage with your agent, it’s worth realizing that an agent will help you garner a higher price and will do a lot of the leg work for you.

The Moving Van

It might be too soon to think about, but if you have a lot of stuff and don’t want to take on the task yourself, you’ll need to hire a moving company to help you relocate. Instead of leaving this to the last minute, contact a few popular movers to get pricing, and don’t wait until the last minute to schedule your move. If you’re desperate, you’re likely to pay more.

Selling a home can be a financial boon, but there are many expenses that can come along with it. If you’re currently preparing to put your home on the market, contact your local real estate professional for more information.

Selling Your Home This Summer? Here’s Why You’ll Want to Recruit the Neighbors to Help

Selling Your Home This Summer? Here's Why You'll Want to Recruit the Neighbors to HelpWith the power of social media, it’s easier than ever to use Twitter and Facebook and your own home website to sell your home online. However, there are a lot of different buyers on the market and that means it’s important to keep all your options open when it comes to marketing your home. If you’re wondering how you can harness the power of your neighbors to get the word out, here are some tips you may want to consider.

It’s Extra Marketing

If you have a good relationship with the people in your area, it’s possible that they’ll be happy to get the word out for you and assist you in the sale of your home. Whether they happen to have friends who might be interested in a property in the area or are willing to otherwise point out your place, a positive relationship can lead to opportunities that may come from the most unexpected places!

Selling The Home’s Reliability

In all likelihood, your neighbors will be well aware of situations adversely impacting the community or any past situations that have affected your home, whether there’s been a break in or a roofing issue. It’s often the case that potential buyers will consult with your neighbors to hear more about your home’s history. Since you won’t want an interested party to hear any bad news from your neighbor, it’s important to be upfront and discuss any adjustments or renovations you’ve made with your neighbors so you can be on the same page if an issue comes up.

Keeping Them In The Loop

In the sanctity of your own home, it can be easy to forget about the neighbors just next door. But don’t forget that the stream of people coming to look at your home can have an impact on those who live around you. Instead of neglecting to prepare your neighbors for additional visitors, go door-to-door and bring some baked goods or other treats to inform them of upcoming open houses. Not only will they appreciate the gesture, they might be happy to push some interested parties in your direction.

There are many ways to market a home sale, but it’s important not to forget about how your neighbors can assist you in getting your home off the market and sold. If you’re currently preparing to sell your home, contact your local real estate professional for more tips and advice.

Understanding Why the Highest Offer Isn’t Always the Best One When Selling Your Home

Understanding Why the Highest Offer Isn't Always the Best One When Selling Your HomeWhen it comes to the real estate market, nothing is better than putting your home up for sale and finding a potential homebuyer who offers you the price you’re looking for. However, while the right offer is ideal, there are a lot of things that may come along with a high offer that may be less than perfect. If you’re wondering what kinds of things can hamper a good offer, you may want to watch out for the following.

What’s The Timeline?

If you’re almost packed and you’re prepared to go, there won’t necessarily be any inconvenience in dealing with a 30-day closing period. However, if you’re not quite ready to move, having to close quickly can add a lot of pressure to a stressful situation. While it may be do-able to make the arrangements to move in a short amount of time, if it’s not the way you want to leave your old house and move on, you may want to go with a more flexible offer.

The Details On Cash

The right price is indeed a good offer, but when it comes to homebuyers who can pay with cash, there’s a lot less to worry about on the back end. As a result, cash can easily trump many other offers for the convenience of not having to deal with lenders or many other factors involved in closing the purchase. While it might not seem like most people have the available cash on hand, cash purchases on real estate are becoming more common, and with less complication, they can be more enticing.

Are There Contingencies?

If you’re experiencing a bidding war with your home, it’s important to look at all the details of the offers and ascertain which one can best be relied upon. That’s why it’s important to look at any contingencies on the home sale that may have to do with the financing, appraisal or inspection. An offer may be more than a little striking at the start, but if there are a lot of strings attached, there may be a bidder with a lower offer who’s less likely to back out.

It’s easy to get snared by the highest offer when selling your home, but it’s important to be aware of your timeline and any contingencies before accepting an offer. If you’re currently preparing to put your home on the market, contact your local real estate professional for more information.

What Costs Can You Expect When Selling Your Home? Let’s Take a Look

What Costs Can You Expect When Selling Your Home? Let's Take a LookFor many people, putting their home up for sale is an exciting time to determine what kind of financial boon they’ll reap. With real estate on the rise, there are plenty of opportunities to see financial gains. Unfortunately, even if you’re selling your home, there are still going to be costs involved before ownership is transferred. If you want to be prepared for what to expect, here are some costs to watch out for.

Real Estate Agent Fees

As with buying a home, there will be costs involved in selling your home with an agent who will take a percentage out of the total sale of your home. Fortunately, while this will cost money, utilizing a real estate agent will probably garner you more money than you would have been able to get by putting your home on the market yourself. If you do want a better deal, it may be worth talking to your agent and seeing if they’re willing to negotiate on their percentage.

Agreed-Upon Closing Costs

It’s not uncommon nowadays for homebuyers to request their closing costs be paid by the seller in order to secure a deal, but it’s worth understanding what these fees may consist of. While there may be fees for the home appraisal, property transfer, and title insurance, there may also be maintenance costs you’ll have to take on following the home inspection. As a result, it can be important to do any home touch-ups before you’ve set a date for the open house as these can lower the offers on your home.

Moving Costs

Even if you have a big truck and a lot of heavy lifters in your family, there’s a good chance that you’re still going to require a moving company to take care of many of your items. You may be able to minimize these costs by moving in pieces and leaving the heavier items for the movers, but if your home sale is closing quickly, this work might best be left to the professionals. It will be worth getting quotes from a handful of trusted local movers to see who comes recommended at a reasonable price.

It’s easy to get caught up in the concept of selling your home, but even along with selling come many costs you’ll want to be aware of. If you’re preparing to put your home on the market, contact your local real estate professional for more information.